Monday, June 22, 2015

Kindlenomincs

This is pretty interesting:

"Beginning July 1, 2015, we'll switch from paying Kindle Unlimited (KU) and Kindle Owners' Lending Library (KOLL) royalties based on qualified borrows, to paying based on the number of pages read. We're making this switch in response to great feedback we received from authors who asked us to better align payout with the length of books and how much customers read. Under the new payment method, you'll be paid for each page individual customers read of your book, the first time they read it."

If Amazon continued with their old current strategy of paying royalties on a per book basis, and if this type of buffet library became the dominant approach to consuming the written word, you could foresee an unintended consequence of books becoming much shorter, possibly getting to the point where authors release chapters as mini-books in order to maximise revenue. For all intents and purposes. everybody responds to incentives.

What will be the unintended consequence of paying per page, I wonder? Somehow, authors need to get busy figuring how to make each page a lead to the next. How can text books entice readers to read on? No doubt we will be seeing some interesting evolutions as a result of these rule changes.

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